Personal mobile phone use

Personal mobile phone use is growing at a far greater rate than PC adoption. Today, mobile phones out-rank PCs by 4 to 1, and more than
25 percent of those phones are enabled to receive
multi-media messages, access the Web, display
photographs and receive streaming video. This
figure grows at a rate in excess in 15% per month.
In the coming years, we will see this adoption rate
accelerate amongst the global market.

Mobile devices have now surpassed the Internet
and have become the most common communication
method in the world. Mobile consumers are

demanding branded graphics and photos to use as
screensavers, wallpaper and to enjoy as
entertainment in ever-increasing volumes, providing
an excellent market opportunity for content
providers to reach and influence customers in an
exciting new way.

Mobival is a leader in mobile content distribution,
distributing mobile products and services through
more than eighty mobile operators and channels
and reaching an addressable market of more than
700,000,000 mobile subscribers throughout Europe,
Asia-Pacific, North and South America.